Zlitz is a co-founder of Viewer Boosts and the operator who keeps the service honest. He runs the day-to-day: delivery standards, customer trust, and the dashboards that let creators see exactly what they are paying for and what it is doing.
Before Viewer Boosts, Zlitz spent years building and running online businesses in the gaming space, growing them from nothing into names that players and creators genuinely trusted. That same operator's instinct, under-promise, over-deliver, and never inflate the numbers, is what he brought to Viewer Boosts from day one.
On the blog he writes about the business side of being a creator: how monetisation really works on each platform, the honest trade-offs between Twitch and Kick, and what a growth service can and cannot do for you.